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In The News


Nike Reframes Tagline: A Lesson in Brand Identity Strategy
The art of branding isn’t just about heritage—it’s about evolution. Recently, Nike reframed its iconic tagline, “Just Do It,” into the provocative and compelling “Why Do It?” campaign to engage a new generation of athletes.
This shift illustrates the power of brand identity to stay relevant while staying true to core values. In our world of digital marketing, it shows how a simple, strategic change in brand messaging can resonate powerfully in today’s cultural moment.
Sep 11


The Future of Paid Advertising: What’s Next for Meta & Google Ads
Digital marketing is evolving faster than ever, and paid advertising is at the center of the transformation. From shifting consumer behaviors to stricter privacy standards and the rise of AI-driven tools, brands face a new era of both challenges and opportunities. As we move into 2025 and beyond, Meta advertising and Google advertising are set to redefine how businesses reach, engage, and convert audiences. How prepared is your brand's paid advertising strategy?
Sep 2


Instagram Repost Feature: A Game-Changer for Social Media Marketing
Instagram has rolled out one of its most anticipated Instagram updates—a native Instagram repost feature. For businesses and creators, this update changes how content can be shared, engaged with, and amplified. Instead of relying on third-party apps, users can now directly repost content to their feeds, making it easier than ever to reshare posts, highlight collaborations, and expand reach.
Aug 20


Brand Development for American Academy of Ballet
In luxury branding, the challenge isn’t simply to look beautiful—it’s to convey legacy, inspire trust, and stay relevant in a fast-evolving digital world. For prestigious institutions, especially those serving discerning audiences on Long Island and in New York City, brand development must balance timeless elegance with contemporary relevance.
This was the opportunity presented to Italia Designs by the American Academy of Ballet.
Aug 13


Powering Growth with Expert Digital Marketing Strategy
Discover how expert digital marketing helped a Suffolk County electrician boost leads, SEO, and conversions by over 300% in just 4 months.
Jul 9


Why Now Is the Time to Invest in a Digital Marketing Expert
With TikTok bans and shifting digital trends, hiring a digital marketing expert is crucial.
Dec 18, 2024


Transforming Luxury Brands with Digital Marketing
Find out how Italia Designs elevates luxury brands with bespoke digital marketing strategies, from SEO to social media services.
Dec 12, 2024


The Best Dressed Celebrities at the Met Gala 2024: Inspiration for Creatives
In this article, we'll dive into some of the best dressed celebrities from the Met Gala their outfits can inspire your design projects.
May 14, 2024


Top Tech Recommendations for Creatives and Graphic Designers: Must-Haves for Design Agencies
Elevate your graphic design agency with the latest tech tools designed for creatives.
Apr 23, 2024
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